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Next Generation Partner Programs  Watch our CEO Diane Krakora & guest Karyn MacKie from Cohesity, discuss our  latest partnering research on Next Gen partner programs. See the Video & Slides

5 Partner Program Trends for 2022

Partner Incentives & the Customer Lifecycle

Scaling Partner Programs

Tracy-Ann Palmer

Bill Hustad

Sandra Glaser-Cheek

Engaging Partners

Empowering Partners

Influencing the Influencers

Moving to Marketplaces

10 Effects of the Global Pandemic on the Channel

Webinar: 10 Effects of the Pandemic on the Channel

5 Channel Trends to Watch in 2021

Why It's Critical to Avoid Services Conflict

Partner Analytics: Performance to Predictability

Budget Benchmark Data

How to Help Your Partners Drive Demand

Get Partner Experience Working

Keys to Subscription Sales & Customer Success

Emerging Line-of-Business Buyers

Producing Business Outcomes Requires Complex Solutions

State of Partnering: Remaking the Channel 2020

Customers Are Expecting Business Outcomes

Early Look at Data: Remaking the Channel

How to Design an Effective PAC

End of Year Wrap-up and a First Look at 2020

Fostering a Partner Ecosystem

Enabling Partners in a Cloud Model

Are partners reselling cloud solutions?

Guide: 10 Questions to an Effective PAC

Meet the Channel Chief: Didi Dayton

Meet the Channel Chief: Karl Soderlund

Meet the Channel Chief: Wendy Bahr

Growing Your Cloud Business

Evolving Channel Business Models

Driving Cloud Adoption: A Solution Provider Perspective

Discussion Deck: Driving Cloud Adoption

Partner Journey Stage 5: Growth

State of Partnering: Driving Cloud Adoption

Reflections, Predictions & Priorities – The Year in Chan...

Partner Journey Stage 4: Experience

Partner Journey Stage 3: Decision

Discussion Deck: Partner Journey

Lessons in Leadership: Influence Others Productively

Lessons in Leadership: Confront Poor Performance

Lessons in Leadership: Coach Your Team for Success

Lessons in Leadership: Be an Effective Communicator

Partner Journey Stage 2: Consideration

State of Partnering: The Partner Journey

Partner Journey Stage 1: Awareness

The 5 Stages of the Partner Journey

Discussion Deck: Benchmark Data

Partnering is Personal

5 Ways to Be a Better Boss

Partner Program Benchmark Data

Whitepaper: Partner Development Manager

State of Partnering: 6 Pillars of Partner Experience

Discussion Deck: 6 Pillars of Partner Experience

Tools: ROI Calculator

Quiz: Are you ready for cloud?

Quiz: Partner Maturity Assessment

Tools: Partner Type Definitions

Learn how to host a successful PAC initiative valued by both your organization and partners.

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