The Tale of One Company's Bold Changes to Save Their Partner Ecosystem

Read how one company saved their partnering model by shifting the entire partner organization to focus on partner experience. The changes resulted in a 12% increase in partner contribution over 18 months.

Our tale starts with the company conducting a partner satisfaction study and assessing their partner processes and policies to uncover the issues affecting partner experience. ​ Based on the findings, they implemented initiatives in six key areas: people, enablement, program policies, engagement models, automation systems, and performance metrics. ​

Understand the actions this company took to increase partner satisfaction and partner performance. Whether you're facing similar challenges, or hurdles unique to your organization, you'll uncover new ways of thinking about partner experience.


Rafael Contreras

Powerful Partner Feedback

“The information PartnerPath provided was valuable and helpful throughout the entire process. The feedback collected from our partners and shared prior was extremely helpful and strategic and the wrap-up/post data is critical to us as we drive initiatives forward. It will be (and has already been) used over and over in conversations with leadership and partners!”
Rafael Contreras | Area Vice President, Global Operations, Strategy and Chief of Staff