THE PARTNER JOURNEY THROUGH PARTNER EYES

Discover how solution providers choose and grow with new vendors.

Follow the compelling story of one technology services firm as they embark on a quest to find, engage and grow with a new vendor.

• Learn from the experiences of 120 solution providers surveyed. See how they identify, evaluate, and establish relationships with new vendors.
• Get practical tips on increasing your visibility to attract potential partners and learn why it's so important.
• Understand the critical factors solution providers consider, such as product strength, services opportunities, and ROI, to ensure profitable partnerships.

From the initial awareness stage to the critical decision-making process, and all the way through the growth stage, this report offers a comprehensive overview of the partner journey. You'll understand the steps, decisions, and strategies that lead to successful partnerships. Spend a few minutes in one solution provider's shoes and walk away with action items how to improve your own partner relationships.