Partners make most of their profitability in services and customers need partners to pull together multiple products and implement a solution (via services) to address their business needs. However, many vendors' services organizations are expected to produce significant profit and vendors often feel they're best suited to ensure successful implementation. These two methods of delivering services set up conflict between the vendor and the solution providers.
Listen as our CEO Diane Krakora and special guest Anu Bulusu, CEO at INRY, discuss why it's important to create a vibrant partner ecosystem that extends your reach and your customer success. These steps will help curb possible conflict with partners around service offerings.
Topics discussed:
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Host Diane Krakora, CEO at PartnerPath |
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Guest Anu Bulusu, CEO in INRY |
“The information PartnerPath provided was valuable and helpful throughout the entire process. The feedback collected from our partners and shared prior was extremely helpful and strategic and the wrap-up/post data is critical to us as we drive initiatives forward. It will be (and has already been) used over and over in conversations with leadership and partners!”Rafael Contreras | Area Vice President, Global Operations, Strategy and Chief of Staff