A Tale of One Company's Bold Changes

For one leading software company, partner performance wasn’t meeting expectations. They faced layoffs, and their whole partner ecosystem was on the chopping block. The company was deciding whether to continue investing in a partnering model or to kill it and pivot to exclusively direct sales and services.

Watch Diane Krakora talk with Lisa Stifelman-Perry, Director of Global Partner Experience Operations at Splunk, about how one company saved their partnering model by shifting the entire partner organization to focus on partner experience.

Lisa-Stifelman-Perry-120 Guest Lisa Stifelman-Perry, Director, Global Partner Experience Operations at Splunk
Diane-Krakora-soft-120 Host Diane Krakora, CEO & Principal at PartnerPath

Watch Diane & Lisa

Rafael Contreras

Powerful Partner Feedback

“The information PartnerPath provided was valuable and helpful throughout the entire process. The feedback collected from our partners and shared prior was extremely helpful and strategic and the wrap-up/post data is critical to us as we drive initiatives forward. It will be (and has already been) used over and over in conversations with leadership and partners!”
Rafael Contreras | Area Vice President, Global Operations, Strategy and Chief of Staff