---
title: Watch the February Webinar – Move to Marketplaces
description: Watch our CEO Diane Krakora and special guest Allison Johnson, from AWS, to discuss how vendors and partners are using the AWS marketplace.
image: https://www.partner-path.com/hubfs/2102-webinar-marketplaces-social.jpg
---

<https://www.partner-path.com/watch-february-2021-webinar#offscreen-menu>

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# MOVING TO MARKETPLACES

In our recent study of the 10 Effects of the Global Pandemic on Channels, the 250+ solution provider respondents indicated an increase in use of marketplaces. In fact,  B2B marketplaces grew more in the first three months of COVID-19 than they did in the last 10 years combined.

One of our predictions for IT channel programs in 2021 is the growth of B2B marketplaces – but vendors are struggling to align these marketplaces with their various routes to market.

Listen as we discuss marketplaces and how vendors and solution providers are leveraging the AWS marketplace. We've invited special guest **Allison Johnson**, Senior Manager, North America Channel Account Manager Team for **Amazon Web Services**, for a good dialogue followed by Q&A.

| ![Diane-Krakora-soft-120](https://www.partner-path.com/hubfs/Diane-Krakora-soft-120.gif) | Host [**Diane Krakora**](https://www.linkedin.com/in/dianekrakora/), *CEO at PartnerPath* |
| --- | --- |
| ![Allison-Johnson-120](https://www.partner-path.com/hs-fs/hubfs/Allison-Johnson-120.jpg?width=97&name=Allison-Johnson-120.jpg) | Panelist [**Allison Johnson**](https://www.linkedin.com/in/allison-johnson-93638/), *Senior Manager, North America Channel Account Management Team at AWS Marketplace* |

### Discuss Marketplaces

![Emily-Narkviroj-120](https://www.partner-path.com/hubfs/Emily-Narkviroj-120.jpg)

## The Help We Needed

> “Working with the PartnerPath team on this project not only helped us speed up our route to program launch but helped us implement best practices across our industry. We would not be in the position we are in today, without the support from PartnerPath."

Emily Narkviroj** | **Director, Global Channel Programs

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