How to help Partners Generate Demand

Helping partners drive demand is more important than ever. The current global pandemic is adding complexity to an already challenging task. Solution providers must make the transition to digital and vendors need to align their co-marketing spend and resources to facilitate this move.

Watch this 45-minute discussion and download the slides on how to help partners generate demand. Don't miss panelist insights shared from Karine Elsen, Senior Director, Global Partner Marketing at Cisco.

You will learn:

• Partner perspectives on their own marketing efforts
• Vendor priorities for enablement for 2020 (hint: it’s marketing)
• 7 ways to help partners generate demand

	Host Diane Krakora, CEO at PartnerPath
	Guest Karine Elsen, Senior Director, Global Partner Marketing at Cisco