Helping partners drive demand is more important than ever. The current global pandemic is adding complexity to an already challenging task. Solution providers must make the transition to digital and vendors need to align their co-marketing spend and resources to facilitate this move.
Watch this 45-minute discussion and download the slides on how to help partners generate demand. Don't miss panelist insights shared from Karine Elsen, Senior Director, Global Partner Marketing at Cisco.
You will learn:
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Host Diane Krakora, CEO at PartnerPath |
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Guest Karine Elsen, Senior Director, Global Partner Marketing at Cisco |
“The information PartnerPath provided was valuable and helpful throughout the entire process. The feedback collected from our partners and shared prior was extremely helpful and strategic and the wrap-up/post data is critical to us as we drive initiatives forward. It will be (and has already been) used over and over in conversations with leadership and partners!”Rafael Contreras | Area Vice President, Global Operations, Strategy and Chief of Staff