10 EFFECTS OF THE GLOBAL PANDEMIC ON THE CHANNEL

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The pandemic hasn’t treated everyone equally. Computer infrastructure went down 17% in 2020 while Google cloud went up 45%. Many technology businesses (what we call vendors) are surviving and even thriving through the pandemic while many of the businesses that purchase technology solutions are struggling.

How are the people who design, recommend, resell, integrate, support and manage technology solutions doing in the global pandemic?

The report evaluates business model changes and business activity changes across all sizes and geographies of high-tech solution providers. Backed by data from our survey completed by 250+ solution providers globally, we have identified the effects of the pandemic on channel partners – how they've changed and how they've stayed the same.

Research for 2021

Rafael Contreras

Powerful Partner Feedback

“The information PartnerPath provided was valuable and helpful throughout the entire process. The feedback collected from our partners and shared prior was extremely helpful and strategic and the wrap-up/post data is critical to us as we drive initiatives forward. It will be (and has already been) used over and over in conversations with leadership and partners!”
Rafael Contreras | Area Vice President, Global Operations, Strategy and Chief of Staff at ServiceNow