Here, there and everywhere in the channel!
We're fully invested in the channel. Whether it's guest webinars, in-person round tables, channel and partner conferences, press releases or industry articles, we stay involved. Find us at an event or look through our past posts to see where we lend our voice.
Articles
Press Release | Impartner – February 2024 , Impartner Announces Winners of the Partnership Excellence Awards
Article | TechTarget – October 2022, Channel partner programs evolve amid digital transformation
Article | TechTarget – February 2022, Citrix, Tibco partners stand to gain from merger
Article | TechTarget – November 2021, Cisco enterprise agreement refresh adds simplicity
Article | TechTarget – September 2021, Cisco routes to market expand amid cloud marketplace growth
Article | TechTarget – September 2021, Cisco partner program aims to cut complexity via portal
Article | Jolera – February 2021, 5 Predictions for the 2021 IT Marketplace
Article | Channel Futures – December 2020, Distributor Ingram Micro Snapped Up by Platinum Equity
Article | Channel Marketer Report – March 2020, New Buyer Journeys For Business Outcome Solutions Require Remaking The Channel
Article | Channel Marketer Report – March 2020, B2BMX Speakers: Evolving Buyer Journeys, Shifting Partner GTM Plans Require New Channel Strategies
Article | Channel Partners – November 2019, Tech Data Goes Private in Sale to Equity Firm
Article | TechTarget – October 2019, Channel partner account manager role is due for a refresh
Article | TechTarget – September 2019, MSP business expansion driven by cybersecurity, consulting
Article | Channel Partners – September 2019, Top Gun 51 Award Winners Talk Next-Gen Leadership
Article | Channel Partners – July 2019, Top Gun 51: Here’s How Top Channel Executives Made Our List
Article | Channel Futures – June 2019, This Is the State of Partners, Vendors in 2019
Article | 360insights – March 2019, Celebrating International Women's Day 2019
Article | TechTarget – January 2019, Insight launches IaC offering to boost cloud operating model
Article | Channel Futures – January 2019, Indirect Sales Channel to Gain Steam in 2019 and Beyond
Older Articles
Article | TechTarget – December 2018, Arcserve partner strategy puts spotlight on MSP partnerships
Article | Channel Partners – October 2018, Analyst Q&A: Managed Services ‘Came of Age’ in 2018
Article | Channel Marketer Report – September 2018, Partner Enablement Must Be Top Priority, Say ChannelWeek Presenters
Article | 360Insights.com – August 2018, Transcending the HR Crunch
Article | 360Insights.com – July 2018, 8 Essentials for a Successful MDF & Co-Op Marketing Program
Article | TechTarget – May 2018, Succession planning strategy: MSP execs consider the channel's future
Article | Channel Marketer Report – March 2018, Study: Vendors Expect To Boost Channel-Generated Revenue in 2018
Article | Channel Partners Online – March 2018, Be a Leader, Not a Boss: PartnerPath Offers 5 Tips
Article | TechTarget – February 2018, Cloud services offerings: Partner investments on the rise
Article | Channel Partners Online – January 2018, Channel Landscape Changes as Partnering Gets Personal
Article | Channel Partners Online – December 2017, Buckle Up for a Wild 2018
Article | TechTarget – July 2017, Flawed channel data management may result in partner overpayments
Article | TechTarget – June 2017, Channel companies lose customer scope to incumbency challengers
Article | Channel Partners Online – June 2017, Synnex Expands Distribution Business with Acquisition of Westcon-Comstor Americas
Article | Channel Insider – May 2017, Dell EMC Revamps Channel Program for the Cloud Era
Article | Mobile Business Insights – April 2017, Channel Partners Expo talks monetizing the IoT
Article | Channel Insider – March 2017, Distribution Battle Heats Up Around Dell EMC
Article | Channel Insider – February 2017, IBM Brings the Cognitive Era to the Channel
Article | Channel Insider – January 2017, Dell EMC to Review Partner Status Biannually
Article | Channel Insider – January 2017, Quest Looks to Tech Data to Ease Channel Transition
Article | Channel Partners – December 2016, 2016 Rewind: The Good, The Bad And The Ugly
Article | Computer Dealer News – December 2016, Service providers and vendors should expect big technological leaps in 2017
Article | TechTarget – December 2016, Flawed channel data management may result in partner overpayments
Article | TechTarget – October 2016, Three questions on the Facebook Workplace Partner Program
Article | TechTarget – October 2016, Channel partnerships: How to form alliances with peers
Article | TechTarget – September 2016, Value-added distribution a key focus of Tech Data-Avnet deal
Article | Channel Insider – September 2016, Tech Data Scooping Up Avnet for $2.4B
Article | TechTarget – September 2016, Business influencers: What guides your IT channel decisions?
Article | TechTarget – May 2016, Role of distribution changes with accent on services
Article | TechTarget – April 2016, Channel business model: Transition time for IT partners
Article | TheVARGuy.com – April 2016, Are You Creating Customers for Life?
Article | Channel Insider – March 2016 , Time to Redefine the MSP-Internal IT Relationship
Article | ChannelBuzz.ca – February 2016 , Ingram Micro sold to Chinese company for $6 billion: should partners be concerned?
Article | TechTarget – February 2016 , Oracle's first cloud program aims to sign thousands of partners
Article | TechTarget – February 20 16 , Vendor training, certification gets new twist at Atrion
Article | Channel Insider – February 2016 , Channel Growth Rate Remains Slow but Steady
Article | Channel Insider – February 20 16 , Acquisition of Ingram Micro Draws Intense Scrutiny
Article | TechTarget – January 2016 , IT channel training and certification: Priorities shift in 2016
Article | TechTarget – December 2015 , 2015 in review: Dell-EMC deal among top events impacting channel
Article | TechTarget – December 2016 , channel trends: Digital transformation to alter relationships
Article | TechTarget – November 2015 , AVG Business retools channel partner strategy
Article | TechCrunch – November 2015 , How To Hire Female Engineers
Article | TechTarget – May 2015 , Cloud channel partners, vendors grapple with metrics
Article | TheVARGuy.com – April 2015 , The VAR Guy's Top 50 Channel Influencers List, 2015
Article | TechTarget – March 2015 , IT channel business model: Blurred lines and new strategies
Article | TechTarget – January 2015 , How vendor relationship management practices empower partners
Article | Channel Marketer Report – January 2015, In 2015, Omnichannel And Big Data Will Bring Channel Marketing To The Next Level
Article | TechTarget – January 2015 , Vendor relationship management: Best practices for solution providers
Article | TechTarget – January 2015 , Vendor relationship management: Best practices for solution providers
Article | TechTarget – December 2014 , 2015 Channel trends driven by IT transformation
Article | TechTarget – December 2014 , Channel rewind: IT industry 2014 highlights and the impact on partners
Article | TechTarget – December 2014 , Channel rewind: IT industry 2014 highlights and the impact on partners
Article | TechTarget – December 2014 , PartnerPath maps out key partner channel trends
Article | TechTarget – November 2014 , Tintri channel chief: Cloud transition demands partners spend money
Article | TechTarget – October 2014 , HP channel partners, competitors weigh in on company split
Article | TechTarget – October 2014 , HP channel partners, competitors weigh in on company split
Article | TechTarget – October 2014 , Impact of the HP split on channel partners
Article | TechTarget – October 2014 , Symantec split: Partners wait it out
Article | TechTarget – October 2014 , Tech Acquisitions: 'You Cannot Purchase a Channel'
Article | TechTarget – October 2014 , VCE, EMC partners could benefit from VCE ownership shift
Article | TechTarget – October 2014 , Vendors support partner cloud transition despite unanswered questions
Article | TechTarget – September 14 , Born-in-the-cloud companies trigger a new partner world order
Article | TechTarget – July 14 , What does IBM MobileFirst for iOS mean for channel partners?
Article | TechTarget – June 14 , PartnerPath tackles contentious deal registration issues
Article | TechTarget – May 2014 , Symantec channel chief Jones departs for cloud backup vendor
Article | TechTarget – May 2014 , Unify works to build channel-friendly model; analysts unconvinced
Article | TechTarget – March 2014 , IT partnership investment: Measuring ROI of the vendor-partner relationship
Article | Channel Marketer Report – March 2014 , The What And The Why Of Partner Profitability
Article | Channel Insider – February 2014 , Charting Channel Partners' Paths to Profitability for 2014
Article | TechTarget – January 2014 , Looming Citrix Summit 2014 promises to unite Citrix sales team, partners
Article | Channel Insider – January 2014 , Cloud Challenges Are On Tap for the Channel in 2014
Article | TechTarget – December 2013 , Information technology trends 2014: Five channel hot spots
Article | Channel Marketer Report – November 2013 , CCI And PartnerPath Analyze The Art Of Partner Scorecarding
Article | Channel Marketer Report – October 2013 , Is Two-Tier Distribution Right For Your Channel?
Article | Channel Marketer Report – September 2013 , Is It Time To Re-Think MDF?
Article | TechTarget – August 2013 , Managing vendor relationships: When to fire your vendor
Article | Channel Marketer Report – April 2013, PartnerPath Helps AT&T Develop Partner Program To Nurture Mid-Market /
Article | TechTarget – February 2013 , PartnerPath study: IT channel management strategy comes under scrutiny
Article | TechTarget – January 2013 , How do you make money with cloud-related services? Some suggestions.
Reports
Webinars, Podcasts & Events
Click Here to See All the Past PartnerPath Webinars
Event Presentation | ImpartnerCon Multiply – February 2024, Why a Good Partner Experience is Critical
Webinar | Impartner Masterclass – September 2023 , 6 Key Stages to Maximize Your Partner Experience with Diane Krakora
Podcast | Channel Waves by StructuredWeb – September 2023, Five Key Partner Program Challenges in 2023 with Diane Krakora
Podcast | The Partnered Podcast – April 2021, Partner Maturity Curve with Diane Krakora
Interview | Jolera – February 2021, 5 Predictions for the 2021 IT Marketplace
Webinar | Webinfinity – December 2020 , The Future of PRM - "Best of Breed vs All-in-One"
Webinar | Channel Focus – August 2020 , Rebates, SPIFs and Incentives – What is Working in Today’s Very Different Market?
Podcast | 360Insights.com – August 2019 , 8 Essentials For a Successful MDF & Co-Op Program
Webinar | Webinfinity – December 2018, New Year’s Resolutions Webinar: Top Tips for Achieving a More Partner-Centric Program in 2019
Webinar | Allbound – October 2018, 7 Killer Ways to Save You from the Channel Grave
Podcast | 360Insights.com – August 2018, Transcending the HR Crunch
Webinar | 360Insights.com – July 2018 , 8 Essentials For a Successful MDF & Co-Op Program
Older Webinars & Podcasts
Presentation | Westcon Vendor Executive Advisory Council – October 2017 , 10 Trends Changing the Future of the Channel
Podcast | The Allbound Podcast – July 2017 , Improve Your Partner Experience
Podcast | Office Hours with Averetek – July 2017 , Creating an Excellent Partner Experience with Diane Krakora
Webinar | Recording Women In Channel Presentation – March 2017 , 5 Trends for a 2020 Channel Vision
Webinar | Recording CCI Global Channel Management – March 2017 , The Keys to MDF Success in a Digital World
Podcast | CCI Global Channel Management – May 2016 , Key Trends in Partnering with Diane Krakora
Podcast | ChannelBuzz.ca – October 2014 , Diving into the HP split
Webinar | Recording CCI Global Channel Management – April 2015 , Emerging Trends in Channel Incentives
Webinar | Recording CCI Global Channel Management – May 2014 , Joint Partner Planning for the Channel
Webinar | Recording CCI Global Channel Management – May 2014 , Key Partner Scorecarding Practices