PartnerPath in the News

Here, there and everywhere in the channel!

We're fully invested in the channel. Whether it's guest webinars, in-person round tables, channel and partner conferences, press releases or industry articles, we stay involved. Find us at an event or look through our past posts to see where we lend our voice. 

Articles | Reports | Webinars & Podcasts

Articles

• Article | TechTarget – October 2022, Channel partner programs evolve amid digital transformation
• Article | TechTarget – February 2022, Citrix, Tibco partners stand to gain from merger
• Article | TechTarget – November 2021, Cisco enterprise agreement refresh adds simplicity
• Article | TechTarget – September 2021, Cisco routes to market expand amid cloud marketplace growth
• Article | TechTarget – September 2021, Cisco partner program aims to cut complexity via portal
• Article | Jolera – February 2021, 5 Predictions for the 2021 IT Marketplace
• Article | Channel Futures – December 2020, Distributor Ingram Micro Snapped Up by Platinum Equity
• Article | Channel Marketer Report – March 2020, New Buyer Journeys For Business Outcome Solutions Require Remaking The Channel
• Article | Channel Marketer Report – March 2020, B2BMX Speakers: Evolving Buyer Journeys, Shifting Partner GTM Plans Require New Channel Strategies
• Article | Channel Partners – November 2019,  Tech Data Goes Private in Sale to Equity Firm
• Article | TechTarget – October 2019,  Channel partner account manager role is due for a refresh
• Article | TechTarget – September 2019,  MSP business expansion driven by cybersecurity, consulting
• Article | Channel Partners – September 2019,  Top Gun 51 Award Winners Talk Next-Gen Leadership
• Article | Channel Partners – July 2019,  Top Gun 51: Here’s How Top Channel Executives Made Our List
• Article | Channel Futures – June 2019,  This Is the State of Partners, Vendors in 2019
• Article | 360insights – March 2019,  Celebrating International Women's Day 2019
• Article | TechTarget – January 2019,  Insight launches IaC offering to boost cloud operating model
• Article | Channel Futures – January 2019,  Indirect Sales Channel to Gain Steam in 2019 and Beyond

Reports

• Click Here to See All the Past PartnerPath Reports
• Report | Allbound – September 2019, 7 Tips to Be At The Top of Your Channel Game
• Report | HubSpot – September 2015, IT Channel Distruption: How 3 Top Brands are Fixing What's Broken 
• Report | CCI Global Channel Management – January 2015, Channel Incentive & Management Benchmark Study
• Report | CCI Global Channel Management – October 2014, Making the Channel Gears Mesh: 3 Steps to Successful Joint Partner Planning 
• Report | CCI Global Channel Management – April 2014,Key Scorecarding Practices for Channel Success: Top 10 Scorecarding Metrics 
  

Webinars & Podcasts

• Click Here to See All the Past PartnerPath Webinars
• Podcast | The Partnered Podcast – April 2021, Partner Maturity Curve with Diane Krakora
• Interview | Jolera – February 2021, 5 Predictions for the 2021 IT Marketplace
• Webinar | Webinfinity – December 2020, The Future of PRM - "Best of Breed vs All-in-One"
• Webinar | Channel Focus – August 2020, Rebates, SPIFs and Incentives – What is Working in Today’s Very Different Market?
• Podcast | 360Insights.com – August 2019, 8 Essentials For a Successful MDF & Co-Op Program
• Webinar | Webinfinity – December 2018,  New Year’s Resolutions Webinar: Top Tips for Achieving a More Partner-Centric Program in 2019
• Webinar | Allbound – October 2018,  7 Killer Ways to Save You from the Channel Grave
• Podcast | 360Insights.com – August 2018,  Transcending the HR Crunch
• Webinar | 360Insights.com – July 2018, 8 Essentials For a Successful MDF & Co-Op Program