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Amanda Hawkins

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Tech Channel Video Cast: IBM PartnerWorld 2017

02.17.17

This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, chat about some of what Diane heard at this week's IBM PartnerWorld Leadership Conference, held February 13-16 in Las Vegas.

Topics: News and Programs, videocast

Tech Channel Video Cast: Partner Types

02.10.17

This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss more data from our 2017 State of Partnering report: how do partners define themselves by partner type?

Topics: videocast, Channel Best Practices

Tech Channel Video Cast: The Changing Sources of Partner Sales

02.03.17

This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss one of the interesting data points from our 2017 State of Partnering report: how are partner sales changing?

Topics: videocast, Channel Best Practices

Tech Channel Video Cast: 3 Channel Data Points for 2017

01.27.17

This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss three (or is it five?) major channel data points from our 2017 State of Partnering report. Where is channel growth headed?

Topics: videocast, Channel Best Practices

Tech Channel Video Cast: Regrets, Partners Have a Few

01.20.17

This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss more open-ended responses from our 2017 State of Partnering report. One of the questions we ask partners every year is: "Why have you regretted joining a vendor's partner program?" Unfortunately, many of the results are the same year to year.

Topics: videocast, Channel Best Practices

Tech Channel Video Cast: Why the same channel mistakes?

01.13.17

Happy New Year! This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss some of the open-ended responses from our 2017 State of Partnering study on the top channel mistakes. What are some partner complaints about vendor channel programs and why are they so similar year to year?

Topics: videocast, Channel Best Practices

17 Channel Mistakes Vendors Make

01.06.17

By Amanda Hawkins, Marketing Director

Benjamin Franklin only named death and taxes as certain, but channel conflict seems destined to join the list. In our annual State of Partnering report, we ask partners to anonymously tell us their top complaints about vendor programs. The answers are, sadly, very similar year to year. But as the market changes and partner business models evolve, there are always new (and vehement) submissions.

Topics: Channel Best Practices

Tech Channel Video Cast: Reflect & Look Ahead

12.22.16

Thank you for joining us over the past year! We've had 50 of these video chats this year, and this week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, take a quick look back at some of the top channel news coming out of the channel in 2016.

Topics: videocast, Channel Best Practices

Tech Channel Video Cast: End-of-year Crunch Time

12.16.16

This week, hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, have end-of-year crunch time on their minds. Why do we (vendors, partners, customers) all push ourselves to get so much done in the final weeks of the year? At a time when we have family and holidays and 'regular' work to do, we've trained customers to not buy until the last minute. Is it possible to change these habits? Take a listen then share your thoughts.

Topics: videocast, Channel Best Practices

Tech Channel Video Cast: What's the deal with business planning?

12.09.16

This week, hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, talk about something that comes up a lot near year-end, business planning. Why should you do business planning? What should it look like and how can you make the process easier? Charlene talks about why it should be personalized to each partner and Diane brings up the fact that many partners don't want to do it. 

Topics: videocast, Channel Best Practices