This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss more data from our 2017 State of Partnering report: how do partners define themselves by partner type?
This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss more data from our 2017 State of Partnering report: how do partners define themselves by partner type?
Topics: videocast, Channel Best Practices
By Diane Krakora, CEO of PartnerPath
In my last blog post I shared findings from some of the data presented in our January 2017 State of Partnering webinar and the factors contributing to the very slow progress of cloud for vendors. I used a seemingly slow football clock as an analogy for how long it can take for a play (cloud) to finish, and now I feel the analogy has even more layers. (Just ask the Boston Patriots how much can be accomplished in the final minutes of a game.) But there’s more than one side to the cloud conversation. Our State of Partnering study also revealed some interesting findings from solution providers who took the survey.
Topics: Channel Best Practices
This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss one of the interesting data points from our 2017 State of Partnering report: how are partner sales changing?
Topics: videocast, Channel Best Practices
02.01.17
By Diane Krakora, CEO of PartnerPath
They say hindsight is 20/20. That adage is never truer than when we analyze the results of our annual State of Partnering study and compare the responses to those of past years. Inevitably, certain trends emerge or certain assumptions are proven true (or false) that sometimes result in me sighing. Noticeably. It’s the audible sign that I have found data that’s not only surprising, but disappointing.
Topics: Channel Best Practices
This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss three (or is it five?) major channel data points from our 2017 State of Partnering report. Where is channel growth headed?
Topics: videocast, Channel Best Practices
01.25.17
By Chris Smith, VP of Technology
It’s a new year, and a great time for reflection, goal setting and planning. Lately I’ve been reflecting on my performance, both professionally and personally, to find areas for improvement. I've committed to riding my bike more, eating healthier, learning a new skill and returning to my love of writing code. What do you want to work on in 2017? Would you like to improve channel partnering at your company? That’s a broad goal, albeit a noble one, so I suggest taking a moment to walk in your partner’s shoes. Reflect on their daily experience with your programs, systems and tools and see where there is room for improvement.
Topics: PRM
This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss more open-ended responses from our 2017 State of Partnering report. One of the questions we ask partners every year is: "Why have you regretted joining a vendor's partner program?" Unfortunately, many of the results are the same year to year.
Topics: videocast, Channel Best Practices
By Rafael Martin, Senior Customer Success Manager
Remember when you actually had to pick up the phone to get in touch with someone? When was the last time you remembered a phone number? Emailing has become the go-to method of communication and simply picking up the phone to call a customer or partner seems to have gone extinct practically overnight (at the least the dinosaurs had millions of years before saying their good-byes!). Sometimes little things make a huge impact on our customers’ experience. And in the case of the channel, your customers are your partners. Taking simple and consistent steps to establish and maintain a good relationship can make all the difference to customer/partner success.
Topics: Channel Best Practices
Happy New Year! This week hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, discuss some of the open-ended responses from our 2017 State of Partnering study on the top channel mistakes. What are some partner complaints about vendor channel programs and why are they so similar year to year?
Topics: videocast, Channel Best Practices
01.11.17
By Diane Krakora, CEO
I'll tell you now, this is not one of those blogs where I give tips and solutions to make your channel program awesome. Rather, this is what is sometimes called “channel therapy” – a.k.a. our twice-annual channel roundtable with channel executives. We share problems, listen with empathy to ever-growing challenges and give advice to each other. At the end of these sessions someone always comments, “So, we're all facing similar problems. That's good to know. No one has it figured out.” Indeed.
Topics: Channel Best Practices
