This week Diane Krakora, CEO of PartnerPath is joined by Tim Harmon, Managing Director of Nuvello to discuss the industry effects of the recent mergers and acquisitions of partner automation solution companies.
There has been a spurt of consolidation within the partner automation industry (portals, PRM, channel marketing automation) recently as well as several new entrants into this market. We discuss the affect this has on the companies that use these technologies and the industry as a whole.
- Rate of adoption of technology to manage channel and alliance partners
- Why the consolidation now
- Affect on vendors that utilize these solutions
- Will there be continued consolidation
- Future of these technologies and a partner automation market overall
![]() |
![]() |
Tim Harmon, Managing Director at Nuvello | Diane Krakora, CEO at PartnerPath |