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Tech Channel Video Cast: Remaining Relevant in the Vendor/Partner Power Shift

03.10.16

TechChannelVideoCast-5-1.pngThis week, hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, chat with guest George Dziedzic, Founder and Managing Director at Foster MacCallum, about the change in the vendor/partner power shift. On the heels of Chuck Robbins' comments about the power of partnerships at the Cisco Partner Summit, George notes that customers are becoming less concerned with vendor brands and are focusing more on the quality and deployment of the solution by the partners. Diane and Charlene share thoughts on how vendors can avoid being lost and remain relevant in this shift of power. Are you seeing partners take more ownership of the customer relationship? Tell us what you think.

 

Charlene-O'Hanlon-headshot Diane Krakora headshot
Charlene O'Hanlon, Editor & Writer Diane Krakora,
CEO at PartnerPath

Topics: Partnering Tips, videocast, Industry Perspective

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