PartnerPath Channel Blog

Tech Channel Video Cast: Agent Model for As-a-Service Offerings

Written by PartnerPath Marketing | December 6, 2017 at 7:08 PM

This week, host Diane Krakora, CEO of PartnerPath is joined by Chris Rimer, Vice President of IBM's North America Cloud Ecosystem to discuss the diverse partner types and models that help grow IBM's sales and support across a wide array of as-a-service offerings.

From infrastructure and platform as-a-service to cloud integration middleware, analytics and Watson, IBM has a vast array of cloud based solutions. Chris and Diane discuss how to engage diverse partner types, including ISVs, GSIs, VADs and traditional resellers in growing sales and extending support for customers. One trend is the development of an Agent program – not to be confused with an Influencer program. Watch our 10 minute video chat!


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Chris Rimer,
VP, North America Cloud Ecosystem at IBM
Diane Krakora,
CEO at PartnerPath