PartnerPath Channel Blog

Tech Channel Video Cast: The Fluidity of the Channel

Written by Amanda Hawkins | May 16, 2016 at 2:30 PM

Will perpetual channel issues ever be solved?

This week, hosts Charlene O'Hanlon, channel industry editor & writer, and Diane Krakora, CEO of PartnerPath, reflect on some of the problems mentioned in a recent PartnerPath roundtable hosted at HP. But the real question is, why haven't all these problems been solved yet?

When the same issues, like channel conflict, partner enablement and channel scalability are listed again and again as the top issues facing channel chiefs, what's stopping us from solving them? Charlene suggests that the fluidity of the channel prevents us ever truly solving the problems because it's always a moving target. Listen as she and Diane debate the issue and check out blog in the coming weeks for a further breakdown of our recent roundtable.

Charlene O'Hanlon, Editor & Writer Diane Krakora,
CEO at PartnerPath

What do you think? Are these problems unsolvable or should we lock channel chiefs in a room until it's all figured out? We'd love to read your comments below.