Why, What & When to Automate

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Your executive team has proclaimed you will be a channel-centric company. Yay! That means your growth and profitability will be fueled by more channel and alliance partners. However, your bosses haven’t provided an army of channel operations, marketing and sales resources. But fear not, if you implement automation systems properly you can engage more partners to drive more revenues with the same resources.

In this webinar we share:

  • What benefits you get from automation – and what results you should not promise your executives
  • At what stage of your company growth (and partnering maturity) you should invest in automation (and how much)
  • What processes and communications you should automate at each stage
Diane Krakora headshot Host Diane Krakora, CEO at PartnerPath
David-Hebert-120.jpg Guest Panelist David Hebert, Director of US Channels at Infinidat

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Actionable Assessments

“PartnerPath provided a comprehensive and actionable assessment and benchmark. We are using their channel expertise and insights to streamline processes enhancing our partners’ experience and engagement.”
Josh Jensen | Director, WW Channel Partner Marketing | HP