You know that maximizing your channel partner’s profitability is the key to your success, but do you know how your program affects your partners' profitability? Our 2014 study on the state of partnering presents the facts of the partners' perspectives and the vendor gaps in bolstering partner profits.
Download the slides or watch this first installment of a two-part discussion on the findings. Check out part two for the partner perspective!
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Host Diane Krakora, CEO at PartnerPath |
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Guest Panelist Tom Flink, VP WW Channels and Market Development Sales at Citrix |
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Guest Panelist Michelle Gunter, VP of B2B Partner Channels at MarketStar |
“The information PartnerPath provided was valuable and helpful throughout the entire process. The feedback collected from our partners and shared prior was extremely helpful and strategic and the wrap-up/post data is critical to us as we drive initiatives forward. It will be (and has already been) used over and over in conversations with leadership and partners!”Rafael Contreras | Area Vice President, Global Operations, Strategy and Chief of Staff