Why should you measure partner performance?

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How do you know if you are focusing your resources on the partners with the most potential?

Often we find partners who take a lot of our time, but don’t return much (revenue, new market access, cloud sales) and other partners who return a lot to the relationship. Our goal is to discover which partners will generate an accelerated ROI.

In this session we discuss measuring partner performance and potential:

  • The ways to measure
  • Tools for measuring
  • Which partners you should measure
  • When to measure
  • How to measure
  • What actions to take

Do not miss this recording if you plan to scale your business. Produce more with the same resources!

Diane Krakora headshot Host Diane Krakora, CEO at PartnerPath
Vincent-Brissot-headshot.jpg Guest Panelist Vincent Brissot, Vice President WW Channel Marketing at Hewlett-Packard

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jeff-jensen-hp.jpg

Actionable Assessments

“PartnerPath provided a comprehensive and actionable assessment and benchmark. We are using their channel expertise and insights to streamline processes enhancing our partners’ experience and engagement.”
Josh Jensen | Director, WW Channel Partner Marketing | HP