Data to Drive Your 2015 Partnering Decisions

Watch a webinar recording and download the slides.

Get a first look into the data from our 9th annual State of Partnering Study. PartnerPath CEO Diane Krakora, Karl Meulema, SVP Global Channels at Riverbed and Charlene O'Hanlon from Penton Media  discuss several data elements collected from over 200 partners and 100 vendors including:

  • Channel spending costs across incentive elements (discount, rebates, etc)
  • Plans to grow partner profitability
  • % of cloud business through the channel
  • Partners’ top enablement needs
  • Top mistakes vendors make
Diane Krakora headshot Host Diane Krakora, CEO at PartnerPath
Karl-Meulema-120.jpg Guest Panelist Karl Meulema, SVP Global Channels at Riverbed
Charlene-Ohanlon-120.jpg Guest Panelist Charlene O'Hanlon, Senior Executive Editor at Penton Media

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“PartnerPath has mastered developing the products, solutions and programs needed to facilitate successful and profitable relationships with partners. Your solutions make my job so much easier, and most importantly, make our partners more successful selling our solutions.”
Jacqueline Witter | former Director Global Channel Programs & Enablement at Good Technology