This year's event included lots of talk about two major product groups: cognitive and cloud. Diane noted that IBM is working to unify their messaging but some partners are perhaps not sure what to sell in this new cognitive and cloud era. What challenges does IBM face as they try to recruit new partners to sell new solutions? Do they face a brand issue in recruiting new partners? Listen as Charlene and Diane ponder these questions, then tell us what you think of the IBM partner conference.
| Charlene O'Hanlon, Editor & Writer | Diane Krakora, CEO at PartnerPath |