--- title: In life, as in partnering. description: Quotes on successful partnering from John Schwan, Head of Partner Sales at Synopsys, shared during an August webinar. Learn how to excel in partnerships. image: https://www.partner-path.com/hubfs/2408-John-Schwan-thumbnail-crop.png --- [![PartnerPath-logo-white.png](https://www.partner-path.com/hs-fs/hubfs/PartnerPath-logo-white.png?width=318&height=90&name=PartnerPath-logo-white.png "PartnerPath-logo-white.png")](https://www.partner-path.com/) [![Talk to Us](https://no-cache.hubspot.com/cta/default/361854/f5a1fedf-6e75-4dfe-8fe9-d16ec439ea67.png)](https://cta-redirect.hubspot.com/cta/redirect/361854/f5a1fedf-6e75-4dfe-8fe9-d16ec439ea67) # In life, as in partnering. ### 10.16.24 ### Share: ## 10 Great Quotes to Inspire You ![2408-John-Schwan-thumbnail-crop](https://www.partner-path.com/hs-fs/hubfs/2408-John-Schwan-thumbnail-crop.png?width=366&height=402&name=2408-John-Schwan-thumbnail-crop.png)In our [August webinar](https://www.partner-path.com/watch-august-2024-webinar), [John Schwan](https://www.linkedin.com/in/joschwan/), Head of Partner Sales, North America, at [Synopsys](https://www.synopsys.com/), was on fire with great quotes about being successful in partnering. In no particular order, are his pearls of wisdom.   1. “Partnering is a contact sport.” 2. **“Partners want predictability over profitability.”** 3. “To be successful with partners, tune your radio to WII-FM (What’s in it for me).” 4. ***“You’ll never be able to do you best work if you’re not your best self.”*** 5. “Partnerships are with a capital P.” 6. **“No matter where you are in the world, the pursuit of partnerships is global.”** 7. “Do you look at you partners as part of your salesforce or an extension of your salesforce?” *(correct answer: part of your salesforce)* 8. “Don’t try to do everything at once.” 9. ***“Stay true to the process. Stay true to your priorities. Stay true to yourself.”*** 10. **“If you aren’t following your own partnering policies, you’re perpetuating an institutional lie.”** [![Watch: An Interview with Partnering Executive John Schwan](https://no-cache.hubspot.com/cta/default/361854/interactive-175151315110.png) ](https://www.partner-path.com/hs/cta/wi/redirect?encryptedPayload=AVxigLIHYeRDBi1P3T56biDLRBAxQktw2jJ2AtiJzW%2BGVLCO9HvUI8GX46RdZ004wkOuEI7dSFVYuP1jTO3RyUbOpWSZ2jxpieCYrkaO6IH%2FqzU3nY8%2BK%2F1UwadZ5OSjTiihpSwRfGXz%2FTjJXgHfmstbADKhBB3FOffbnycE7UNIWnR6sCFEKT%2BIGxtRaDYrOc81w%2Fui9qc16FH9Yg%3D%3D&webInteractiveContentId=175151315110&portalId=361854) ### And a bonus! - In response to this question, “You could be a CRO, why lead partnering sales?” John answered, “I’m a masochist.” Watch or listen to the whole insightful discussion [here](https://www.partner-path.com/watch-august-2024-webinar). Do you have any words of wisdom for me or our audience? Let me know! ![Diane-Krakora-soft-120](https://www.partner-path.com/hs-fs/hubfs/Diane-Krakora-soft-120.gif?width=120&name=Diane-Krakora-soft-120.gif) [Diane Krakora](mailto:dkrakora@partner-path.com)* is CEO of [PartnerPath](https://www.partner-path.com/) with over two decades of experience defining the best practices and frameworks around how to develop and manage partnerships. She's gathered friends across the partnering industry and enjoys hosting quarterly roundtables with partnering executives where John Schwan often shares his pearls of wisdom. *   Topics: [Industry Perspective](https://www.partner-path.com/blog/topic/industry-perspective) ### Share: [![Partner Advisory Councils Answer these 10 questions to design a more effective Partner Advisory Council. 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