How can vendors and channel partners work together to best serve their mutual customers? This question is as critical today as it was in the days of the first mainframes. Of course, much has changed about how vendors and their partners coordinate efforts since that time. But what stays the same is the fact that a solid partner management team is essential to the success of your indirect channel.
“The information PartnerPath provided was valuable and helpful throughout the entire process. The feedback collected from our partners and shared prior was extremely helpful and strategic and the wrap-up/post data is critical to us as we drive initiatives forward. It will be (and has already been) used over and over in conversations with leadership and partners!”Rafael Contreras | Area Vice President, Global Operations, Strategy and Chief of Staff